Joanne Griffith

Joanne Griffith is the chief content officer of American Public Media’s Marketplace, where she oversees multichannel strategy across broadcast, on-demand, and digital platforms. She joined Marketplace in 2025 after four years leading podcast strategy for APM Studios, where she developed the editorial and business framework that grew young and diverse audiences – the future of public media.

She is also the founder of En(title)d, a strategic advisory and coaching practice that works with public media and independent news organizations on organizational transformation and audience strategy, helping leaders build newsrooms and audiences that reflect the communities they serve. Earlier, she built the foundation of NPR’s California Newsroom as its founding managing editor, aligning 15 stations across the state behind a shared editorial mission. Across nearly 30 years she has led teams at the BBC, ESPN’s award-winning 30 for 30, and LAist. A Brit, she now calls Los Angeles home.